![]() ![]() Since no one team member has ownership over your end result, your team can refine its ability to work together as an inclusive, collaborative unit that values creativity and results over credit. Instead of getting stuck on mediocre or predictable ideas, you and your team can work through a larger number of ideas to come up with the ideal solution. ![]() The ability to collaborate openly and comfortably can introduce different perspectives and solutions, which you and your group can refine, expand on, and put into action.īrainstorming is also great for generating a large number of ideas quickly. By creating an atmosphere where ideas can be introduced and dissected without judgment, you allow for exploring innovative and out-of-the-box concepts that might not be approached otherwise. Why is brainstorming important?īrainstorming offers a number of advantages, both on an individual and group level. Today, brainstorming sessions are recognized as a powerful collaboration tool in virtually every industry. The brainstorming session as we know it originated in the 1930s when an ad executive discovered that his team was much more effective in generating new ideas as a group. Each idea is noted, explored, and evaluated by the group without judgment or criticism. What is a brainstorming session?Ī classic brainstorming meeting is a gathering in which a group of people focuses on generating new ideas or solutions surrounding a particular topic. Follow the tips below to give your brainstorming session the leadership and focus it needs to get the job done. We’ve all sat through unproductive brainstorming sessions in which dozens of ideas are tossed around with no end result.īut with the right approach, brainstorming can turn from a dull, dread-inducing activity into an exciting, effective, and productive means of solving problems and putting new ideas into action. If the idea of a brainstorming session sends waves of dread through your veins, you’re not alone. ![]()
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